SCHOOLHOUSE FARM BRAND IDENTITY
The Proportion team partnered with Schoolhouse Farm owners to get their hands (and shoes) dirty while creatively developing the Schoolhouse Farm brand. Paired with the outstanding photography from Outsider Media, Proportion brought life to the farm's name, aesthetic, and overall brand identity.
Schoolhouse Farm is an organic agricultural farm that specializes in local & sustainably-raised meats, vegetables, and eggs in East Calais, Vermont.
CELEBRATING ITS ROOTS
The hand-drawn logo depicts the namesake building - a classic one-room schoolhouse located on the farmland. It breathes unique life into the brand; carrying the story of the farm's inception and infusing a rich sense of place and nostalgia.
CULTIVATING MEMORIES TOGETHER
